Monday, 19 July 2010

Back to You - Blue (2001)

Apologies for the absence of recent postings. The best excuses I can come up with are lame: the heat wave won't stop; the World Cup lasts a whole month; hey, it's summer!

Truth be told it has been super busy around here at The Oxford Princeton Programme. We have updated the public course schedule with new courses and sessions. We have added new titles to our web-based library. We have brought in new faculty. We are also updating all of our marketing materials to ensure they properly reflect all that's new.

In late June, I had the pleasure of being part of our first ever Energy Education Summit held in Central London. Client company representatives got to sample our instructor-led courses as well as demo our web-based training portal. They also got to network with their colleagues acorss the indsutry. If you were not able to make it but would like to learn more about our wide array of offerings or to join us for next year's summit, do contact us: info@oxfordprinceton.com.

With half of 2010 now history, it's prime time to consider your training needs for the rest of the year. We do hope to be of assistance in this regard.

Monday, 28 June 2010

I'll Meet You There - Owl City (2008)

If you are in London either tomorrow or Wednesday join us as we hold our first ever Energy Education Summit at the CBI Centre (Centre Point). Meet with our energy education experts who will offer samplings from their courses. Featured topics include derivatives, shipping, oil and gas. We shall also be offering demos of our popular web-based training courses. Leave with a free course voucher and perhaps you too could be the lucky recipient of an Apple iPad (R).

For further information and to register for this complimnetary event, click here.

Thursday, 3 June 2010

I'll Meet You There - WhiteHeart (1989)


Hello from Singapore as I head on to Kuala Lumpur to represent The Oxford Princeton Programme at the 15th Asia Oil & Gas Conference organised by Petronas and being held 6-8 June at the Kuala Lumpur Convention Centre in Malaysia.



If you are attending, please do stop by at booth stand #10 where I will be joined by our new regional Accout Executive, Chiu Eng Hiap (Sean), to introduce delegates to our wide array of training options. Try your luck at winning free web-based courses, discounts for forthcoming public courses, and other prizes.

See you in KL!

Jobert Abueva
Director, Global Marketing


Photo Courtesy of Touring Malaysia



Thursday, 20 May 2010

When You Wish Upon A Star - Glenn Miller, et al (1940)

Seeking excellent energy derivaitves training while the kids enjoy Disneyland?

Consider these courses arriving in Anaheim next month:

Energy Derivatives Markets, Isntruments and Hedging
14-15 June 2010

Advanced Energy Derivatives pricing, Hedging and Risk Management
16-17 June 2010

Wednesday, 5 May 2010

It's A Gas - David Frye (1969)




We are pleased to be returning to GASMART which runs next week (May 10-12) at the Sheraton Chicago Hotel and Towers. Stop by Booth #109 and meet with Jane Goddard, Sr. Account Executive, and Kristi Ruskuski, Assistant Global Marketing Manager, who are available to discuss our various energy training options.


Here are five good reasons to stop by:

1) Learn about our new courses including North American Gas and Power Trading and Risk Management;

2) Try your luck on our Web-based Training Wheel of Fortune and win a prize

3) Receive a special event-only discount for forthcoming Natural Gas courses in Chicago.

4) Enter our lucky draw raffle. You could win an Apple iPad (R)!

5) Jane and Kristi are nice people.


See you in Chicago!






Wednesday, 28 April 2010

Wind of Change - Peter Frampton (1976)



The U.S.'s first offshore wind farm, 130 turbines to be situated on Nantucket Sound off Massachussetts, was approved today by Interior Secrataty Ken Salazar. The project has had a number of critics whose voices have grown louder with today's announcement.

To gain perspective on wind and other forms of renewable energy sources, you can take our recently published self-paced web-based coruse on Overview of the Renwables Industry.

To read more on today's news event on cnn.com, click here.

Image: CNN.com

Thursday, 22 April 2010

Show Me What You Got - Jay-Z (2006)

This spring's edition of the Training Industry Quarterly has an article on "Marketing the Benefits of Training" which encourages training organizations to tout their successes by:
  • Effectively Branding their learning organization
  • Ensuring that training results are measured
  • Building a Communication Plan that focuses on both traditional and web/social media technologies to gain the desired exposure whether internal or external.

The article argues that doing so "results in enhanced credibility and image within the company and that external marketing efforts can lead to improved company image, shareholder impression, recruitment efforts, media exposure, public relations effort, etc."

I share this because The Oxford Princeton Programme offers a number of tools and materials which enhance branding and measurability of results. We are also glad to offer, at no additonal cost, ideas on how to build your communication plan.

Clients who do take advantage, appreciate these as value-added to their efforts in times like these when the training dollar is meant to stretch much further than before.

Care to have a conversation on this? We have case studies to share and are just an e-mail or phone call away.